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Contributing Writer Guidelines

Platform is now accepting story ideas from PR students, educators and practitioners for our next issue. Topics should encourage the ethical practice and enhancement of leadership in the field of public relations.

The process is simple. Begin by pitching your story idea(s) to the the student editorial team for a chance to be a Platform contributing writer. We’ll review your story pitch within a week of receiving it. If your story idea is approved, you’ll have two weeks to submit the completed article.

The preferred article word count is 350-750 words. Longer articles should include sub-headlines to help make the text easier to navigate. We also will accept a question-and-answer format if the topic would be better suited to that format.

In crisis management, be quick with the facts, slow with the blame. - Leonard Saffir Seventy percent of success in life is showing up. - Woody Allen Manage for tomorrow. - Arthur Page The leader has to be practical and a realist, yet must talk the language of the visionary and the idealist. - Eric Hoffer I must follow the people. Am I not their leader? - Benjamin Disraeli Delegating work works, provided the one delegating works, too. - Robert Half Write down the most important things you have to do tomorrow. - Ivy Lee A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty. - Winston Churchill Action indeed is the sole medium of expression for ethics. - Jane Addams PR counsel: interpreting the public to his client and in helping to interpret his client to the public. - Edward L. Bernays When the effective leader is finished with his work, the people say it happened naturally. - Lao Tse The task of the leader is to get his people from where they are to where they have not been. - Henry Kissinger Whoever is careless with the truth in small matters cannot be trusted with the important matters. - Albert Einstein The public relations counsel is first of all a student. His field of study is the public mind. - Edward L. Bernays The highest form of treason: to do the right thing for the wrong reason. - T.S. Eliot Management is doing things right; leadership is doing the right things. - Peter F. Drucker The quality of a leader is reflected in the standards they set for themselves. - Ray Kroc All business begins with public permission and exists by public approval. - Arthur W. Page Leadership has a harder job to do than just choose sides. It must bring sides together. - Jesse Jackson Ethics is in origin the art of recommending to others the sacrifices required for cooperation with oneself. - Bertrand Russell

Contributing Writer Guidelines

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