Twitter and the New 'Golden Rule'
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Write down the most important things you have to do tomorrow. - Ivy Lee Conduct public relations as if the whole company depends on it. - Arthur Page Listen to the customer. - Arthur Page The leader has to be practical and a realist, yet must talk the language of the visionary and the idealist. - Eric Hoffer It takes 20 years to build a reputation and five minutes to ruin it. - Warren Buffett The caterpillar does all the work but the butterfly gets all the publicity. - George Carlin Leadership has a harder job to do than just choose sides. It must bring sides together. - Jesse Jackson Look like a woman, think like a man, act like a lady and work like a horse. - Jane Stewart Publicity is a one-way street...public relations, a two-way street. - Edward L. Bernays The public relations counsel must be alive to the events of the day. - Edward L. Bernays Always do right—this will gratify some and astonish the rest. - Mark Twain The public relations counsel is first of all a student. His field of study is the public mind. - Edward L. Bernays Remain calm, patient and good-humored. - Arthur Page Ethics is a code of values which guide our choices and actions and determine the purpose and course of our lives. - Ayn Rand The real leader has no need to lead—he is content to point the way. - Henry Miller Action indeed is the sole medium of expression for ethics. - Jane Addams Manage for tomorrow. - Arthur Page The quality of a leader is reflected in the standards they set for themselves. - Ray Kroc The relationship of a company to the people . . . involves far more than saying—it involves doing. - Ivy Lee The public relations consultant is ideally a constructive force in the community. - Edward L. Bernays
