About Us | Career | Leadership | Ethics | Trends | The Industry | Archives
Know your market. Know your public. - Doris E. Fleischman The first responsibility of a leader is to define reality. The last is to say thank you. - Max DePree Action indeed is the sole medium of expression for ethics. - Jane Addams Look like a woman, think like a man, act like a lady and work like a horse. - Jane Stewart Courage is what it takes to stand up and speak; courage is also what it takes to sit down and listen. - Winston Churchill Attitude is a little thing that makes a big difference. - Winston Churchill Realize a company’s true character is expressed by its people. - Arthur Page Seventy percent of success in life is showing up. - Woody Allen Write down the most important things you have to do tomorrow. - Ivy Lee Management is doing things right; leadership is doing the right things. - Peter F. Drucker The highest form of treason: to do the right thing for the wrong reason. - T.S. Eliot Manage for tomorrow. - Arthur Page The relationship of a company to the people . . . involves far more than saying—it involves doing. - Ivy Lee Public opinion is entitled to the facts in matters of public concern. - John Hill The public is the only critic whose opinion is worth anything at all. - Mark Twain Always do right—this will gratify some and astonish the rest. - Mark Twain The public relations counsel must be alive to the events of the day. - Edward L. Bernays Never let your sense of morals get in the way of doing what’s right. - Isaac Asimov Publicity is a one-way street...public relations, a two-way street. - Edward L. Bernays Ethics is in origin the art of recommending to others the sacrifices required for cooperation with oneself. - Bertrand Russell