Is PR Dying?
With much debate in the blogosphere centering around criticisms of public relations and public relations practitioners, the question of whether PR has a viable future is forefront in many people's minds.
How Mobile Technology Affects PR Professionals
Wireless technology is directly affecting business professionals in every field-and public relations is no exception.
Blogging Off the Bulge: The Slimming Effects of Cyberspace
Weight loss warriors today can opt for personal, online support without paying big bucks for trainers, cooks or hypnotists.
PR Meet Advertising; Advertising Meet PR
When public relations and advertising work in tandem, companies develop successful brands.
PR and Social Media Colliding
An Edelman and Grady College weekend workshop helps students and educators attain a good command of social media.
All Aboard the Green Machine: Waste Management Cleans Up
Waste Management has decided to 'go green,' determined to revamp its image and change the way people think about trash.
The Bee's Knees: Oscar Buzz and Studio Hype
With the Academy Awards being second to the Super Bowl in ad revenue, it's important to explore the Hollywood 'Oscar Buzz.'
A Tale of Two Mergers: What Happens When Companies Collide
Mothers always tell their children that their actions have consequences. In the corporate world, such life lessons never grow old.
Holiday Commercialization Goes Yankee-Doodle-Dandy
Boston's 4th of July Celebration turns corporate with sponsor Liberty Mutual. What does this mean for consumers, companies and the Fourth?
Obama Leads the Polls ... in Cyberspace
Social media has been utilized by several presidential candidates this election year, but especially by Barack Obama.
SMNR: Flash to the Future
The traditional press release has been given a face-lift. Social media news releases (SMNRs) generate buzz in the blogosphere.
Try Me! A Look at Interactive Internet Innovations
Take a close look at what interactive Internet endeavors can achieve in any PR strategy.
